Migrators Group  - Effective Consultancy for Today's Organisations

 

 

TRAINING WORKSHOP

CUSTOMER RELATIONSHIP MANAGEMENT (CRM)

Duration       1 Day

Objectives   To provide a comprehensive overview, and understanding of how to establish, or improve,  project and programme support offices.

Overview      The workshop will introduce highlight and discuss relevant topics, including:

Introducing CRM
Improving sales through good relations
CRM in the sales process
CRM in the supply chain

Data Handling
Collecting and maintaining customer data
Using customer data
Customer data security

Handling Customers
Providing good customer service
Advising & supporting customers
Helping the purchase
Awkward customers

Retaining Customers
Niche services
Offers & Discounts
Adding value
Extending services

CRM and operations
Managing data flow
Improving the supply chain
Providing good delivery services

Automating CRM
Introduction to CRM systems
Improving operations with CRM 
Using CRM systems to improve sales
Related courses    
Business Communications           Introduction to Outsourcing

Presentation method
There will be a series of presentations and demonstrations relevant to the workshop and the business. After each presentation, there will be discussions to ensure the participants understand the issues. In addition there will also be a series of exercises, during which participants will be encouraged to relate their work to the presentations. Facilitators will also provide feedback on the exercises.

The  participants will also be encouraged to play an active role in the workshop. Participants will be encouraged to take part in a variety of exercises, as well as discuss various elements of the workshop and related issues.

Each participant will also receive a comprehensive set of notes relating to the presentations. In addition, the notes will contain a series of useful tips and check lists, which can be used immediately. A limited amount of direct support, via e-mail and telephone, will also be available from Migrators following each workshop.

This  training workshop is provided as an independent module, allowing it to be combined with other modules, as required.  If required, this workshop module can also be provided at a greater level of detail. 

This workshop is being produced in association with AyreMedia Limited
'Delivering professional web consultancy to small to medium business enterprises''

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